Connect with and book your dream clients through stories.
Build and nurture your tribe online through impactful stories that connect on a deeper level - turning your audience into raving fans and making YOU the only person they'll work with!
Finding the Stories.
A step-by-step pathway to finding the *right* stories to share in your business - because storytelling is one of the most powerful ways of creating human connections.
And it's those connections that are essential to the success of your business.
What will I learn in Finding the Stories?
Module 1: Understanding your ideal client’s story
- Nailing your ideal client
- Mapping out your ideal client’s story
Module 2: Understanding why your dream client hasn’t worked with you yet
- What’s getting in the way of you two working together?
- Unpacking the emotions getting in the way
Module 3: Where are your stories?
- What do we mean by ‘your story’?
- Mapping out your story
Module 4: Unpacking the stories that will connect
- Identifying the emotion sitting behind the stories that are the driving force behind those purchasing decisions
Module 5: Building a story with a compelling narrative
- The story structure
- How to write a compelling story
Rob Boston
“ I now have a wealth of stories and marketing materials and no longer feel stuck on how to approach my marketing. The whole process that Anne has developed is a valuable approach to marketing and one she is an expert at walking you through.”
Pet Photographer - All Pet Studio
What else is included?
- An online space to meet each week to 'get the work' done. No more unfinished courses sitting on your hard drive - pick up where you left off the week before and work through the storytelling with accountability and support
- Easy-to-follow workbooks, videos, visual resources, examples and ideas
- Bonuses (see individual packages)
The benefits.
Why you should invest in yourself.
Connection.
Storytelling is the most powerful way of connecting with your dream clients on a human level.
Marketing that flows.
Endless marketing content with storytelling woven in that resonates and inspires your audience to take action.
Authority.
Let the storytelling position you as the expert in your field. No more selling because the stories will do that for you.
The results.
Clients who will only work with you. No quibbling over fees. Less stress wondering where the next client is.
Let's be honest.
- The online space is getting noisier and noiser - making it harder to get yourself seen and heard
- You're not the only [photographer, coach, creative] out there - they're everywhere - the competition is tough
- To be able to market yourself *consistently* is unreal - you're not a content-creating machine - and coming up with new fresh content is exhausting
But there's light at the end of the tunnel.
Your dream clients are *very particular* over who they work with - in fact, SO FUSSY that when they find you, they'll become raving fans and want no one else.
And this is why:
- They know you 'get them' - they've found the connection with the very person they want to work with
- You've made them feel seen and heard
- They've felt like you've been talking directly to them in your marketing
...and that's all done through sharing stories....
....because storytelling is one of the most powerful ways of connecting with your dream clients - it's stories that captivate and resonate - because we're wired for them.
It's been through photography that I've come to really understand the details of being human and how, in life and business, we're all connected through the power of story - so I've harnessed that - and it's through my sharing of stories that have secured me my dream clients.
Again and again.
And now I'm going to show you how to share stories too.
I’m Anne - personal branding photographer with a real thing for storytelling.
I’ve always included storytelling in my personal branding shoots, and it’s through countless conversations with clients that I realised there’s a real block in understanding how to do the storytelling.
So I decided to share my own skills and experiences to help other photographers, creatives and business owners share real stories that will connect with their dream clients - putting an end to attracting the wrong clients, being haggled to drop fees and feeling demotivated.
Finding the Stories.
A step-by-step online course where I share everything I do in my own business to attract dream clients - from unpacking the stories, digging deep to find the emotions sitting behind them and showing you an easy framework to weave the stories into over and over again.
Angie Rose
"Anne’s approach to storytelling to connect with potential clients feels so natural and not salesy! I have clarity on where to go from here. She made sure she went through all the steps and focused on my client’s objections and came up with personal stories that people can easily empathise with. Thank you so much, Anne!”
Angie Rose Photography
Finding the Stories is for you if....
You're attracting the wrong clients.
Your inbox is full of people wanting discount and simply don't value what you do.
You're running out of content ideas.
Marketing is a chore and coming up with new content is tough.
You don't know how to 'do the storytelling'.
I know storytelling works but how do I do it - where do I start?
Shouting all over Facebook was how I started my business - but I was making it all about me.
It was exhausting and utterly demoralising - all I attracted were the tyre-kickers.
Until I discovered storytelling.
And then it all changed!
"I don't have any stories - none that are exciting."
"Do people really want to hear my stories?"
I know I have stories but how do I write them?"
Learn how to write compelling stories from the heart that will build trust.
Kasey Wilson
“Anne is a true gem in teaching the art of marketing photography through storytelling. What sets her apart is her ability to understand the emotions behind the stories - thanks to Anne, my perspective on storytelling has evolved immensely. For anyone attempting to connect with clients better, I highly recommend Anne! ”
Kasey Wilson Photography
I started out photographing anything and everything - and I based my marketing on shouting as loud as I could to get clients booked in.
But that’s because I knew no other way.
Did I attract the clients? Yes - but not my dream clients - only the tyre-kickers who wanted cheap photography.
And then in walks storytelling!
And it all changed - in fact, everything changed!
Which is why I’m sharing it all with you - how to ‘do the storytelling’ in a simple easy-to-follow guide.
Wondering if it's for you?
Check out my frequently asked questions.
How long is the course?
How much is it?
Who is the course designed for?
I’ve no idea how to do storytelling - will this course help me?
What does the learning look like?
I'm not very good at finishing courses
What sets Anne apart is her ability to understand the emotions behind the stories.
Anne is a true gem in teaching the art of marketing photography through storytelling.
I now have a wealth of stories and marketing materials - I no longer feel stuck.
Clarity - natural - not salesy - I'm so excited to get going with this! Thank you so much!
Let’s make 2024 the year you start sharing impactful stories AND attracting the people you REALLY want to work with.
You’ve got this! 🤩
